#WrestleBelgrade

#WrestleBelgrade Weight-to-Watch: Freestyle 70kg

By Vinay Siwach

BELGRADE, Serbia (October 28) -- Vazgen TEVANYAN (ARM) is returning to the Belexpocentar in Belgrade, Serbia. It was here that he made heads roll with a title-winning performance at the Individual World Cup in December last year.

Now, he is seeking a U23 world title.

Entered in the 70kg weight class that is full of wrestlers of equal pedigree, Tevanyan will take the mat next week, a month after participating in the Senior World Championships in Oslo at 65kg.

Not only the Armenian but a host of other stars are eyeing the gold medal. Oslo World Championships silver medalist at 70kg Ernazar AKMATALIEV (KGZ) is one of the favorites and so is 65kg '19 U23 world champion Turan BAYRAMOV (AZE).

All three were in Oslo, and in Tokyo before that, but only Akmataliev was able to win a medal as he reached the final of the 70kg against Magomedmurad GADZHIEV (POL). He lost a close bout 1-2 and had to be content with a silver medal.

Bayramov lost Gadzhiev after an impressive run to the semifinals but later lost the bronze medal bout as well against Zurabi IAKOBASHVILI (GEO). He returned empty-handed from the tournament, his fifth this year.

Other big names entered in the bracket are U23 Russian champion and Ali Aliev tournament winner Rezuan KAZHAROV (RWF), U23 European silver Nicolai GRAHMEZ (MDA) and former cadet world medalist Aliakbar FAZLIKHALILI (IRI).

Tevanyan will have fond memories of Belgrade. The World Cup made him a rising star at 65kg as he defeated world medalist Iszmail MUSZUKAJEV (HUN) 9-1 in the final. His run included victories over Haji ALI (BHN), Nikolai OKHLOPKOV (ROU) and Hor OHANNESIAN (UKR) in the semifinal.

He also has wins over three world champions -- Vladimer KHINCHEGASHVILI (GEO), Magomedmurad GADZHIEV (POL) and Haji ALIYEV (AZE) -- from the European Olympic Qualifiers.

Ernazar AKMATALIEVErnazar AKMATALIEV (KGZ) is a silver medalist from Oslo World Championships. (Photo: UWW / Kadir Caliskan)

But it won't be easy this time. Akmataliev was also part of the Individual World Cup but lost to Haji ALIYEV (AZE) in the quarterfinal. But since then, he has won the Asian Olympic Qualifiers, defeating Ilyas BEKBULATOV (UZB) and Amirmohammad YAZDANI (IRI) in the process. He later participated in the Tokyo Olympics but lost to Bajrang PUNIA (IND) in the first round. In Oslo, he became the first freestyle wrestler from his country to reach a senior world final.

The 23-year-old's antics of attacking constantly and countering when on the defensive saw him notch up wins from behind in Oslo and even at the Asian event. He also has some unfinished business after finishing fifth at the Budapest edition in 2019.

But one wrestler who can keep him quiet is Bayramov. A late replacement for the injured Khadzhimurad Gadzhiyev (AZE) in Azerbaijan's Tokyo Olympic lineup, Bayramov makes his opponents work hard for their points even from an advantageous position.

Turan BAYRAMOVTuran BAYRAMOV (AZE) is a U23 world champion at 65kg from 2019. (Photo: UWW / Kadir Caliskan)

Bayramov has a 13-5 record this season, but all five of his losses came against wrestlers who have World or European titles to their names. His losses came against Frank CHAMIZO (ITA), Magomedmurad GADZHIEV (POL), Zurabi IAKOBISHVILI (GEO), Keegan OTOOLE (USA) and Israil KASUMOV (RUS).

Russia's Kazharov may not have international experience but his performance at the Ali Aliev was one to watch as he defeated Azamat NURYKAU (BLR) in the final. Kazharov was trailing 3-2 and Nurykau held on to his own defense in the second period until the final 10 seconds.

Kazharov got a single-leg attack and Nurykau tried to throw the Russian over but it was Kazharov who scored four and won 6-3.

Grahmez only makes the field more interesting as he won the silver at '21 U23 Euros and can pull off an upset on the given day.

#WrestleBelgrade

Wrestling scores 443% engagement growth as UWW+ makes World C’ships debut

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (October 18) –– United World Wrestling (UWW) trebled its year-on-year (YoY) digital viewership and recorded more than five times as many social engagements at this year’s UWW World Championships (WCH23) in Belgrade, Serbia, as the sport debuted an upgraded digital portfolio, including the new UWW+ over-the-top (OTT) service.

The multi-tiered, premium subscription streaming platform registered 4.36 million livestream views throughout the 2023 edition of UWW’s flagship event, held between September 16-24. The event also recorded 25 million social engagements (+443% over WCH22) and 155 million video views across its digital platforms (+203% over WCH22).

The impressive growth coincides with the redesign of the UWW website and the introduction of an enhanced fan-data ecosystem to help personalize and deliver an easy-to-navigate fan experience across web, social media, and UWW’s dedicated mobile app. Overall, WCH23 grew its digital reach by 63% to 296 million and attracted over 404,000 new followers.

Nenad LALOVIC, UWW President, said: “By diversifying the fan experience at this year’s World Championships, UWW has once again proven the power of digital transformation for driving engagement and expanding wrestling’s global audience. The latest numbers demonstrate the importance of digitalization and to lay the foundations for expanding the sport’s digital audience.”

Gordon Templeman, UWW’s Director of Commercial Operations and Communications, said: “UWW is establishing a digital portfolio which allows us to offer a personalized fan experience. To do this, we have diversified by investing in customer-facing digital products which enhances the digital experience for wrestling fans and enables UWW’s sponsors and commercial partners to build a direct relationship with our global audience.”

UWW
Key highlights from the WCH23 data analysis include: 

  • 25 million social media engagements (+443% over WCH22)
  • 155 million total video views (+203% over WCH22)
  • 404,000 new followers (+167% over WCH22)
  • 296 million digital reach (+63% over WCH22)
  • 4.36 million livestream views on UWW+

The UWW+ streaming platform is integrated within UWW’s website and mobile app, as part of the upgrades to UWW’s digital inventory and marks the latest phase of the International Federation’s collaboration with N3XT Sports, the end-to-end digital transformation consultancy. UWW has identified and prioritized digital transformation as one of the five pillars for its 2022-2026 Strategic Plan, which was presented and approved at the 2021 UWW Congress.

Motasem El Bawab, N3XT Sports’ Chief Information Officer (CIO), said: “Our team at N3XT Sports offers an end-to-end service plugged into UWW’s wider digital team. In addition to UWW+ and wrestling’s new, first-class streaming offering, our team also supported every aspect of UWW’s digital operation throughout WCH23, across digital marketing, customer relationship management (CRM), while optimizing the fan journey through data analytics and the assistance of artificial intelligence-driven software solutions.”

Click here to review the 2023 Senior World Championships case study.